Kenya's ODPC launches data protection awareness campaign
Kenya's Office of the Data Protection Commissioner launched a campaign to spread awareness about the importance of protecting consumers' personal data, Kenya News Agency reports.
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Study looks at challenges marketers face around privacy
MediaPost reports on a study that found the majority of marketing entities use data collection systems and use AI-driven personalization, but less than half have comprehensive privacy measures in place to protect information collected. The survey from San Jose State University also found 52% of firms looking to use AI face privacy challenges in doing so, contributing to a delay in adoption.Full story
Digital security company warns consumers about malicious PDFs
Digital security company Zimperium is urging consumers to be cautious about malicious PDFs sent through text messages, Forbes reports. The PDFs are used by cyber criminals to steal sensitive personal data that are able to bypass cybersecurity checks. Zimperium said consumers should not open PDFs sent through messages even if the text messages appear to be from a major retailer. Full story
Court upholds EDPB's authority after challenge from Ireland's DPC
The European General Court ruled 29 Jan.
DeepSeek's ascension catches the eye of international regulators
The rapid rise of Chinese-based AI startup DeepSeek is shaking up the generative AI business landscape while raising fresh concerns around AI and data protection. As investors lean into the DeepSeek potential, the company now faces questions from Italy's data protection authority, the Garante, about a legal basis for processing and where the personal data is transferred and stored.
The shadow data market: Privacy risks lurking in forgotten information
Unmanaged or forgotten copies of personal information, also known as "shadow data," can generate a range of privacy compliance risks if left ignored or unaddressed. Mullen Coughlin Associate Jennifer Dickey, CIPP/E, CIPP/US, CIPM, CIPT, FIP, examines compliance and risk mitigation considerations while calling attention to how shadow data creates a secondary market for data brokers to sell for targeted advertising purposes.Full story
Meta AI to begin personalized interactions
Meta's AI tool will have the ability to store and remember user details to create personalized interactions and recommendations, TechCrunch reports. Meta CEO Mark Zuckerberg said the tool will "give you answers based on what preferences and information you've shared," including account and location information.Full story
Security researcher finds data security vulnerability in vehicles
Security researcher Sam Curry discovered a potential vulnerability within the administrative portal of Subaru's infotainment systems that gave him access to an employee account and allowed him to start and view the location of Subaru's connected cars, Infosecurity Magazine reports.
US court denies class-action lawsuit against Meta
U.S. District Court for the Northern District of California Judge James Donato did not certify a class-action lawsuit against Meta following claims that the company would have paid for users' personal data in a competitive market, Reuters reports. Donato said analysis presented to support the case did not prove the company lied about its privacy practices.Full story
How DNI nominee views FISA Section 702
The Washington Post reports on U.S. Director of National Intelligence nominee Tulsi Gabbard's shifted stance on Section 702 of the Foreign Intelligence Surveillance Act after criticizing the provision for years. She recently argued Section 702 is crucial for intelligence gathering and has improved after some reforms.Full story