Turn Written Requirements Into Repeatable Business Practices.
Policies and SOPs establish what an organization expects. Implementation controls help make sure those expectations are incorporated into the activities performed by employees, affiliates, vendors, publishers, and other participants in the email marketing process.
Depending on the activity, implementation may involve reviews, approvals, checklists, required documentation, verification steps, monitoring activities, or other practical controls.
The objective is to move compliance from the written program into the actual workflow.
CLIClaw‘s Implementation Controls resources help organizations apply established email marketing requirements through practical, repeatable business processes.
Use the resources below to help operationalize your organization’s Email Marketing Compliance Program.