A Practical Video Training Series on Email Marketing Compliance.
Whether you’re just launching a new campaign or refining your existing practices, this program provides clear, easy-to-understand instructions to ensure that your newsletter campaigns are fully compliant with all necessary regulations.
Our video training program provides a comprehensive overview of the legal requirements for newsletter-style email marketing campaigns, with a focus on the CAN-SPAM Act and applicable state laws. It is designed to offer clear, practical guidance to help marketers and compliance professionals ensure their newsletter emails meet regulatory standards. It provides foundational knowledge to navigate the regulatory environment and maintain compliance in ongoing email marketing efforts.
Program Content Includes:
An in-depth explanation of the CAN-SPAM Act and relevant state-specific email marketing regulations.
Step-by-step instructions for maintaining compliance throughout the email lifecycle, including opt-in procedures and unsubscribe management.
Best practices for drafting compliant email newsletters, covering disclosures, email formatting, and consent requirements.
Practical advice to minimize compliance risks and avoid common errors.
Tools and recommendations to balance effective marketing with legal compliance.
