Database Management Agreement (Manager)

This agreement is used when an individual or organization (“Manager”) licenses access to consumer data owned by a third party for commercial email marketing purposes. It defines the Manager’s rights to use the data and allocates responsibility for data collection and sourcing to the data owner.

What This Form Supports:

• Documentation of data access and usage rights for the Manager.

• Allocation of compliance and sourcing responsibility to the data owner.

• Contractual clarity around permitted marketing use of licensed data.

• Risk management when relying on third-party data sources.

This form is commonly used where the Manager conducts campaigns using licensed data and should be aligned with applicable email marketing, privacy, and consumer protection requirements.