Your subject line is a legal claim, not just copy.
Every urgency claim, discount, or promise in a subject line should match your actual offer and automation logic. If the sale was extended or the terms changed, your subject lines need to change too — and you should be able to show when that happened.
The Evidence Question to Ask Yourself: Could you prove that last month’s ‘Last day’ emails really went out on the last day?
CLIClaw’s Compliance Program Library includes privacy compliance tools you can adapt to your own structure.
