A Practical Tool for Collecting and Verifying Publisher Information.
Properly evaluating publishers plays a key role in ensuring compliance in email campaigns. Advertisers and networks must assess the potential risks of working with a publisher and ensure that all necessary data for indemnity and compliance purposes is collected accurately.
Our checklist supports advertisers and networks in gathering and verifying key information from affiliates during the online sign-up process or through follow-up communications. It is designed to assist in assessing the compliance and risk profile of potential publishers, ensuring that necessary data is collected to support indemnity and regulatory requirements.
Key Features of Our Compliance Checklist:
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Affiliate Information Collection. Identify and gather essential details during sign-up to evaluate the legitimacy and suitability of each publisher.
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Risk Assessment. Evaluate potential risks associated with working with a given affiliate, including their ability to meet indemnity obligations.
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Verification of Information. Confirm that the data provided by affiliates is accurate and current to reduce partnership risks.
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Legal and Compliance Considerations. Capture information necessary to comply with applicable laws and industry standards at the outset.
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Efficient Process Management. Streamline the onboarding process while maintaining comprehensive records of each publisher’s compliance status.