Affiliate Fraud & Traffic Quality Monitoring SOP

The Affiliate Fraud & Traffic Quality Monitoring SOP provides procedures for identifying suspicious affiliate marketing activity, investigating potential fraud indicators, and documenting enforcement actions when manipulative referral practices occur.

Includes:

• Overview of common affiliate fraud risks.

• Traffic quality monitoring procedures.

• Detection indicators for cookie stuffing and bot traffic.

• Investigation procedures for suspicious affiliate activity.

• Enforcement action examples and escalation framework.

• Fraud monitoring documentation practices.

Helps organizations protect the integrity of their affiliate marketing programs by identifying suspicious referral activity and documenting investigations and enforcement actions.

To be used with our CLIClaw Affiliate Marketing Compliance Program.