FTC Issues “Gut Check Guidance” for Spotting False Weight Loss Claims

Home » FTC Issues “Gut Check Guidance” for Spotting False Weight Loss Claims

The Federal Trade Commission (“FTC”) hit the New Year running with updated guidance that it hopes will help publishers and broadcasters spot phony weight-loss claims when screening ads for publication. The latest guidance updates the “Red Flag Bogus Weight-Loss Claims” reference guide for media that the FTC first published in 2003. It is appropriately titled […]

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