700 Marketing Companies Could Face Civil Penalties – FTC Going After Product Claims!

700 Marketing Companies Could Face Civil Penalties – FTC Going After Product Claims! By: Linda Goodman On April 13, 2023, the Federal Trade Commission put hundreds of advertisers on notice to back up product claims with scientific substantiation or take them down.  In written notices sent to the companies, the FTC warned that it will not hesitate to […]

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